Monday, May 18, 2020

Flowers for Our Frontliners

Frontline workers like doctors, nurses and first responders are working extremely hard during this Covid-19 crisis, and we’re all looking for ways to show our appreciation. We’ve seen many examples of companies and even individuals who are discovering their passion is leading to a new purpose… the Gift of Giving. For those of us who are passionate about flowers, we can offer a gift of joy with a stress relieving benefit as well.

That’s exactly what our friends at Floral Fresh Inc. in Sacramento, CA have been doing… giving gifts of flowers to healthcare workers. The first delivery was to St. Joseph’s Medical Center in Stockton and the following was to Sutter Medical Center in Sacramento. Then last week, 350 Protea bouquets were delivered to the staff at UC Davis Medical Center. This is all being done through a special GoFundMe campaign set up by Flora Fresh called “Flowers for Our Frontliners”.

"The message is to show our appreciation and gratitude for their compassion to be nurses and physicians, people on the front line…not just dealing with the COVID-19 but every day they are out there," said Allan Nishita, owner of FloraFresh.

This GoFundMe fundraiser has currently raised $9,743 of its $50,000 goal. All donations are being used to purchase fresh flowers and greens from farms, like ours, and then Flora Fresh delivers them to a new hospital every week! They are extremely passionate about giving back to the amazing healthcare heroes that are fighting the Coronavirus and hope to continue doing so until there is finally a vaccine! They have seen firsthand the positive impact and joy that flowers bring to our healthcare professionals during this unprecedented time. Let's help spread the word about this wonderful campaign so Flora Fresh can continue to spread the beauty to our courageous healthcare workers!

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